Tuesday, July 26, 2011

Kiehl’s Since 1851 LifeRidefor amfARLaunches in Philadelphia

Actors Jason Lee,Tyson Beckford, and Tricia Helfer are just a FEW of the celebs that will be inPhilly this Monday morning (August 1st) to officially launch Kiehl’s 7-day charitable motorcycleride up the east coast called LifeRide foramfAR (Foundation for Aids Research). The Kiehl’s Rittenhousestore will host a special launch event open to the public, with Celeb ChefJennifer Carroll of Bravo TV’s Top Chef as official event host!

In honor of LifeRide’s Philadelphia stop on     Monday, August 1, for every customer that visits the Kiehl’s store     at Rittenhouse Square on this date, Kiehl’s     will donate $5 to amfAR, up to a $30,000 total donation. 

Customers are able to join the fight against HIV/AIDS     through the purchase of a Limited     Edition Ultra Facial Cream, with 100% of Kiehl’s net profits from the sale of this product, up     to $25,000, to benefit amfAR.     

Customers can also support LifeRide by donating $10 to     amfAR with your cellphone. Text LIFERIDE to 80888 and reply YES to     confirm.

In the spirit of giving, Kiehl’s will offer a     Celebration Discount of 15% off all purchases at the Rittenhouse Square location on     August 1st.

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